Pursuant has the privilege of working with hundreds of nonprofit organizations every year. This affords us the ability to see patterns across the sector. Certain verticals (e.g. health care and universities) tend to be strong in major donor development and capital...
Most organizations have a rich source of untapped opportunity in the middle of the pyramid that they overlook — mid-level donors. Knowing how to upgrade donors in the middle of your donor pyramid is incredibly important. However, mid-level donors often have an...
Your nonprofit has as much information about your donors as the best for-profit companies. The key is knowing how to use it in order to create exceptional donor experiences. When we think about the way that a donor, supporter or volunteer may want to engage with our...
Pursuant, a full-service, technology-enabled, data-driven fundraising agency serving nonprofit organizations, has been selected a multiple winner in the 38th Annual Telly Awards. The Telly Awards named Pursuant as a silver winner for writing for commercials/marketing,...
Have you ever walked out of a movie theatre after watching a superhero film feeling like you could take over the world? (I must confess, I walked a little taller after watching Wonder Woman.) Or did you ever feel a tightening in your throat after hearing someone share...