Digital fundraising has become one of the hottest topics among nonprofit leaders and fundraising professionals. But it’s more than a fad. Online campaigns are a proven and valuable opportunity for nonprofit organizations looking to engage potential and current donors.
However, investing in a digital fundraising campaign because it is the “trendy” thing to do is a bad idea. You need an intentional strategy for planning your campaign, developing a pre-launch buzz, and maximizing the impact with a pre-meditated follow up strategy.
The Beginner’s Guide to Digital Fundraising
In “The Beginner’s Guide to Digital Fundraising” Rebecca Gregory Segovia shares everything you should know to increase donors and dollars through online campaigns.
Here are a few ideas Rebecca unpacks in the resource:
- Why Digital Fundraising is Changing the Way We Acquire and Upgrade Donors
- How to Create a Powerful Digital Fundraising Campaign
- The “Secret” to Digital Fundraising Success
- The Short-Term and Long-Term Benefits of Effective Digital Campaigns
If you’ve been intrigued by the idea of digital fundraising but aren’t sure where to start, this resource will guide you through everything you need to know in order to effectively increase donors and dollars.
Download “The Beginner’s Guide to Digital Fundraising” today and learn how to develop a digital campaign that propels your organization forward in today’s changing landscape of fundraising.