Fundraising events. Just about every nonprofit conducts some sort of fundraising event whether it be a gala, a walk, an endurance event, a golf tournament, etc. Events are a great way to introduce new people to your mission, but all too often the relationship end at the event.
So we sat down to talk about how to use events as the first impression and build from that. Kelly Valasquez-Hague from our friends at OneCause joined us to talk about how to create successful fundraising events and use them as a catalyst to a longer-term relationship with your supporters.
Highlights from the conversation include:
- Why we think events are often the catalyst to a relationship with your supporters
- How to make a good first impression through your events
- Ideas to make event follow up successful (and easy)
Listen to it in the car, on the train to work, while you’re doing the laundry or while taking a walk. We hope you enjoy it! Be sure to subscribe in your favorite podcast player like iTunes, Google Play, or Stitcher.