No matter if you’re a small, local cause or an international mission with a multi-million dollar budget, data-informed strategies can help you balance your acquisition and retention efforts.
Using data to shape your fundraising strategies helps you prioritize spending and find new ways to engage donors with new models. So if you’re looking to build and engage donors in new ways, this complete guide to fundraising metrics will help you:
- Understand the various metrics you need to track
- Leverage your data to make more informed decisions
- Avoid wasting precious resources, and ultimately
- Get better fundraising results!
In this second of three short ebooks, you’ll discover how fundraising metrics work to help you balance your acquisition and retention strategies.