The economic impact of the COVID-19 are still developing, but nonetheless the effects will be long lasting. What can we as fundraisers learn from previous economic crises about how to ensure our most loyal major donors still feel seen, cared for, and appreciated during tough times? That’s what we sat down with our resident major gifts expert, Kristin Priest, to explore.
If you’re hungry for more, check out our series on fundraising in the reality of COVID-19. Listen to it in the car, on the train to work, while you’re doing the laundry or while taking a walk. We hope you enjoy it! Be sure to subscribe in your favorite podcast player like iTunes, Google Play, or Stitcher.
Looking to Amplify Your Major Giving Program?
Most organizations are working to re-forecast based on best guesses related to the impact COVID-19 will have on revenue and fundraising programs – but guess are simply not good enough. Pursuant is committed to help you ground your decisions in data that is complete and accurate.