You’ve brought new donors onto your file. Awesome! Now, how do you keep them? Despite your best efforts, you continue to face the same challenges: It’s hard to predict exactly what each donor expects before they give again. You don’t have enough time and resources to...
Rebecca Gregory Segovia, Executive Vice President “We cannot solve our problems with the same thinking we used to create them.” -Albert Einstein No industry lives in the realm of possibility more than philanthropy. We devote our careers and lives to finding cures for...
We often hear in the fundraising sector that ‘”Direct mail is not dead!'” In this episode, Taylor sat down with David Sacchetti. David explains why and how direct mail is not dead, and shares insights on the importance of an integrated direct...
It’s easy to forget what it feels like to be a donor. After years of working in fundraising, it can be hard to remember how it feels to send a gift, then sit around wondering what it was used for, or why you haven’t heard back. Too often, messages organizations send...
Today’s blog is a special post from Pursuant Executive Vice President Rebecca Gregory Segovia about the power of community in the digital age. Have you ever found yourself at the intersection of work and life? I did, quite unexpectedly, and because of it, I will...
