It’s not always easy for fundraising and nonprofit marketers to navigate today’s digitally driven world. What is the best way to create content that will reach donors in a meaningful way? To answer your burning digital questions, Pursuant’s resident digital expert,...
We don’t know about you, but some days it feels like marketing technology is evolving on a daily basis. It can be hard to keep up with which digital fundraising trends to jump on, and which ones to pass up. Luckily for you (and us!) our resident digital expert,...
“How is your nonprofit’s brand significant in the lives of your loyal users?” That’s the question branding expert Cynthia Round asks every organization that works with her. The reason? Studies have shown that building and maintaining an...
In this special episode, Taylor Shanklin sits down with Trent Ricker, CEO of the Pursuant Group and Doug Cogswell, CEO of Advizor solutions. Ricker and Cogswell share insights of the state of analytics in the nonprofit industry, and the exciting news of Pursuant and...
“Be A Storyteller”. That’s what Kim Richardson, Direct of Client Strategy at Pursuant, said when we sat down to talk about some of her aha-moments from attending the Digital Summit in Dallas this year. When you think about how to break through...
It’s no secret that fundraising is rewarding but challenging work. Too often, nonprofit professionals rely on the same strategies despite seeing diminishing returns. What breakthroughs could your nonprofit make if strategists were not afraid to challenge...