Digital fundraising has become one of the hottest topics among nonprofit leaders and fundraising professionals. But it’s more than a fad. Online campaigns have proven to become a valuable opportunity for nonprofit organizations looking to engage potential and current...
Simply sending a letter and an envelope to each of your donors this December will not get you results any more. Your year-end campaign communication strategy should be creatively and thoughtfully planned to reach your audience through multiple channels. By...
Digital fundraising has become one of the hottest topics among nonprofit leaders and fundraising professionals. But it’s more than a fad. Last week, we shared how digital fundraising campaigns can make an immediate impact in a nonprofit’s fundraising efforts when...
There’s no denying the fact that digital fundraising has become a hot topic for many nonprofit organizations, especially with the recent success of viral campaigns like ALS’ Ice Bucket Challenge. Increased awareness and engagement are common byproducts of digital...
Compelling donors to give starts with helping them understand the heartbeat of your cause. Too many donor communication pieces fail to adequately engage donor passion for the mission. Every communication piece to donors should aim to inspire them by how our work is...
