Your role as a nonprofit professional is critical. If you think about your donor pipeline holistically, you can create strong strategies based on solid judgment. Even as you complete the day-to-day activities required to move donors through the pipeline, it’s...
Here at Pursuant, we know how important it is to properly migrate a donor CRM. It’s your donor data, after all, and data should be used to challenge or validate all of your fundraising decisions. If you’re considering or are starting the process of migrating your...
With the advent of new software and technologies, there is an increasing demand for a better donor experience. This is a function in which fundraising intelligence and donor CRM plays a huge role. While often bucketed into the same ‘genre’ of nonprofit software, donor...
Continuing our examination of how fundraisers and nonprofit leaders will have to pivot following the COVID-19 pandemic, in this episode we sat down with some of our favorite data scientists. Suchi Otta and Matthew Mielcarek lend some of their wisdom regarding how to...
Building a case to invest in your mid-level program can be a challenge for many development directors. Understanding what metrics to measure and how to optimize your mid-level program will help you feel confident about investing in this area of fundraising. In this...
Do you struggle to understand your different audiences and identify your most valuable donor segments? Do you have a hunch the messages you’re sending aren’t resonating with donors? Does it seem like all your departments are working in silos and potentially confusing...