You have ambitious fundraising goals and rely on major donors to fund them. But challenges around identifying and engaging new major donors are plentiful. The tools and strategies we have utilized for decades are no longer reaping the harvest they once did. And we now...
According to fundraising researcher and expert Dr. Adrian Sargeant, a 10% improvement in your donor retention rate can equal 200% in donor lifetime value. Not only is retention critical to a healthy donor pipeline, but it also costs less to keep a donor than to...
Nelson Mandela said, “It always seems impossible until it’s done.” Changing the world may not be impossible, but some days it feels like it. Challenges are vast: limited resources, increased competition, elevated donor expectations, high staff turnover, and an...
Do you want donors to associate your organization with a wildly impressive donor experience? Everyone in your organization who touches a donor in any way needs to be part of intentionally creating a donor-centric experience—from initial impression, through the process...
How are you really doing when it comes to inspiring donors and creating a long-term sustainable fundraising program? For many nonprofit organizations, that question is harder to answer than you might think. Evaluating the health of your fundraising program involves...
Digital fundraising is an essential part of almost every organization’s year-end strategy. But just because it’s a priority, doesn’t mean that developing an infallible strategy is easy. While the timeless principles for reaching donors and inspiring them to give still...